Listen as Tracy interviews another unidentified rep, but this time, rather than a millennial sales rep, it’s TWO managers from a chain store. Both share their insights and perspectives on working with beer sales reps, including dos and don’ts and interesting stories along the way. Our industry is all about cultivating relationships, and these ladies…

Listen as Tracy interviews another unidentified millennial sales rep in the beer industry. “Anne” shares her story transitioning from the Wine and Spirits industry to the beer world. Listen as Tracy and “Anne” talk about her first day selling beer, the things he learned and the relationships he made along the way. And prepare to inspired….

In this PowerTalk Tracy describes and explains the definitions, systems, and cycles for great execution in chain accounts as it relates to “gap-closing” for chain features. If you’re new to a chain route or responsible for overall chain execution at your distributorship you’ll want to sue this episode for new hire training over and over…